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Facts and Figures, Noteworthy

How to Make Sure Your Website Doesn’t Suck: 13 Ways to Optimize

Mar 11 By:

Image source: James Royal-Lawson on Flickr At the Ad Council, we’re incredibly lucky to work with some of the top thinkers in the advertising, media and digital fields. We’d like […]

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Ad Campaigns

#lovehasnolabels

Feb 13 By:

In our launch of the Diversity & Inclusion campaign, LoveHasNoLabels.com, our hashtag #lovehasnolabels picked up a lot of interest and–dare we say–love. Even Adweek gave us a shout out. So […]

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Noteworthy

February 6 News of Note: Tattoos, Crowdfunding, Drunk Driving, and an HIV App (Oh My)

Feb 6 By:

Volunteers Ink over Women’s Prison Tattoos to Help Give Them Fresh Start Former inmates are given fresh ink for a fresh start: volunteers in Poland have started the Freedom Tattoo […]

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Ad Campaigns, Noteworthy

Super Bowl Ad Round Up: Promoting Social Change

Feb 3 By:

As the fevered rush of the Super Bowl draws to a close and both Patriots and Seahawks fans return to the doldrums of normal life, everyone else is left to […]

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Marketing

How DoSomething.org Reaches Young People on a $0 Marketing Budget

Jan 20 By:

Most people in advertising complain that their budget is too small. Even though DoSomething.org is the largest not-for-profit for young people and social change, we have a marketing budget of $0. (No, that […]

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Noteworthy

News of Note: January 16

Jan 16 By:

Facebook to Begin Posting Amber Alerts Amber Alerts are already promoted via texts, billboards and beyond to inform people about children who have been abducted and are at serious risk […]

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Ad Campaigns

Toyota’s TeenDrive365: The Power of Advertising to Help Keep Kids Safe

Jan 5 By:

How can we reach America’s youngest and least experienced drivers? Just look in the mirror. Teenagers may crave independence, but safety research by Toyota and the University of Michigan Transportation […]

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