Mobile technology advances continue to make our lives more convenient. However, that advancement often comes with a price, and that price could be your life. As the usage of smartphones […]
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4 Steps to a Successful Pro Bono Roadmap
Have you ever taken a road trip where Google Maps was on the fritz? You’re in the middle of nowhere, desperately in need of coffee, and no idea what route […]
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Media Words of the Month
Having trouble keeping up with the ever-changing digital landscape? Wondering what even half of those words and acronyms actually mean? Our words of the month series is here for you! […]
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5 Things To Do Before Attending a Conference
This year, I had the privilege of attending the Information Architecture Summit in Chicago. Working in the digital department at the Ad Council, I’ve noticed how digital experiences and content […]
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4 Questions to Ask when Considering the Support of Skilled Volunteers
You’ve got this project that’s been sitting on your to-do list for a while. It’s a behemoth; you’re not sure where to begin. And what’s more, it requires you to […]
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Integrity in Communication: Prove it with Action
We all like to think we have integrity in our work. But how do you define integrity? Technically (I looked it up), it’s the “quality of being honest and having […]
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How Global GoalsCast Communicates to Consumers with Purpose
The priorities of the general public are changing, and companies have no choice but to respond and adjust accordingly. The passive consumer no longer exists and the rise of an […]
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Social Speak: Reclaiming the Power of Words
Tips on Social media through the lens of words that power it. Upon returning from a conference on social media, I found a common theme lingering in my notes from […]
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Designing for Inclusion, Despite Bias
How do we reckon with our own unconscious biases as we’re designing new work and products that will impact and influence other humans? Quite a few speakers and companies were […]
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Back to Basics: Planned Parenthood’s Innovation Journey
A couple of years ago when the Ad Council was exploring launching our own formal innovation program, I met with Jenny Friedler and Kevin Williams from Planned Parenthood Federation of […]
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