The gaming industry was represented at this year’s Advertising Week with companies like Twitch and Rooster Teeth listed as corporate partners and sessions devoted to pitching gamers to advertisers as […]
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Where to Catch the Ad Council at Advertising Week 2018
Each October nearly 100,000 industry professionals descend upon New York City to attend Advertising Week, one of the world’s premier conferences related to marketing, branding, advertising and technology. This year […]
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Evolving Perceptions of Women: Why Words and Pictures Matter
This year’s Advertising week–the annual convergence of thought leaders in the media and communications industries—has been chock full of interesting discussions. Not least among them was the Rethink Marketing to […]
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The Top 5 Reasons To Vote Smokey Bear into the Adverting Week Walk of Fame
Smokey Bear is in the running to be inducted into the Advertising Week’s Walk of Fame, and we need your vote to get him there! Need convincing? Here are 5 reasons […]
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Advertising Week 2013: Tidbits & Takeaways
Every year I leave Advertising Week thinking there are so many smart companies and business professionals in the advertising industry. This year was certainly no different. Here are key takeaways […]
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Top 5 Takeaways About Millennials (and Maybe the Rest of Us) from Advertising Week
Have you shared a Buzzfeed list on Facebook or laughed at a funny viral video? Then you might be a Millennial–or just a digital citizen living in an age of […]
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The Do-Gooder’s Guide to Advertising Week 2013
Image source: Flickr user Digitas Photos Another Advertising Week is upon us. While mobile and native ads may be all the rage this year, there are also a number of […]
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Why Stories Stick When Facts Fall Short
This post was originally published on the Huffington Post on October 8, 2012. How many of you can tell me what percentage of female high school students get pregnant each year? My […]
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Sneaking the Spinach in with the Popcorn
The following blog was originally posted on The Huffington Post on October 7 as part of their Advertising Week series. How many of you saw Steven Soderbergh’s latest movie Contagion […]
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Advertising Week is around the corner!
Here, at the Ad Council, staff is busy getting ready for Advertising Week starting October 3rd. For those of you not familiar, this is the annual gathering for the advertising […]
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