In our digital-first media world, terms like “clicks” and “views” dominate media lingo. But just what do they mean? These two little words hold enormous importance to marketers and advertisers […]Read More
About Laura Hiersteiner
As a Media Strategy Director, Laura works to uncover current and emerging trends and capabilities in the media industry, and integrates them into the Ad Council’s campaign work. She spends her spare time cooking (and eating!), working on her yoga practice, and showering her dog with as much love as possible.