Congrats to the #MarchADness 2016 Final 4!
Week three of March ADness is here and the votes are in. Check out the campaigns that made it to the Final 4, and vote for the videos that you want to see in the championship round. Voting closes Monday, April 4th at 11:59 pm EST.
Bullying Prevention vs. Adoption From Foster Care
Most kids and teens witness bullying, but many don’t know how to help. This animated PSA tells the story of Jack, a teen who’s being bullied. Created by Goodby Silverstein & Partners, it shows witnesses that when they see bullying, they can use a new eye emoji to do something about it. Visit IWitnessBullying.org for more.
As a parent, there are no perfect answers—but you don’t have to be perfect to be a perfect parent and this humorous PSA shows it. The U.S. Department of Health and Human Services, AdoptUSKids and kbs+ teamed up to help encourage families to adopt from foster care. Visit AdoptUSKids.org for more.
Shelter Pet Adoption vs. Underage Drinking and Driving Prevention
Amazing adoption stories start in shelters—like the story of Keyboard Cat: shelter pet and globally recognized pianist, Hamilton Pug: shelter pet and life of the party, or Toast: shelter pet and fashion icon. With creative from J. Walter Thompson, these three internet-famous pets helped The Humane Society of the United States andMaddie’s Fund share the message: “Start A Story, Adopt” to encourage Americans to adopt pets from shelters. Visit TheShelterPetProject.org for more.
Most party fouls—like breaking that antique mirror while golfing in the living room—are pretty dumb. But underage drinking and driving is the ultimate party foul. The National Highway Traffic Safety Administration and Merkley+Partners discourage teens from drinking and driving underage by reminding them that they could lose their license…and their freedom. Visit UltimatePartyFoul.org for more.