Project Yellow Light is a national scholarship competition that is designed to bring about change. It gives college and high school students the opportunity to use their creative skills for good – to encourage their peers to develop and embrace safe driving habits. With support from organizations like the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) and the National Organizations for Youth Safety (NOYS) and companies like Mazda Motorsports and U-Haul, each year Project Yellow Light awards students for their ideas to help spread this important message.
At the Ad Council, we’ve been proud partners of Project Yellow Light for many years. In fact, we’re such big fans that each year we work with the winners to turn their films into public service ads and share them with our national network of TV stations. This year we’re especially excited to announce a new opportunity – a billboard contest in partnership with Clear Channel Outdoor. Students can submit their designs for the chance to win $2,000 and see their design on billboards across the country.
Project Yellow Light was established in 2007 as a legacy to Hunter Garner who died in a car crash at the age of 16. There is no one better to warn teens of the dangers of distracting driving than teens themselves. They can communicate peer-to-peer in an authentic way that resonates and connects.
If you’re a student or know a bright young person who is eligible, pass this along and help put a stop to the number-one killer of teens and young adults in America.
- Video Competition: Closes April 1st
- Billboard Design Contest: Closes May 1st
- Video Competition: Both high school and college winners, the first-place winner will receive a $5,000 scholarship. Second-place will receive a $2,000 scholarship. The winning video/design is turned into an Ad Council PSA and distributed nationwide.
- Billboard Design Contest: A first place scholarship of $2,000 will be awarded to the winner of each division. Clear Channel Outdoor will support the winning billboard design contest entries nationwide across their digital billboard network.
Contestants must be high school junior/seniors or college students; there are two divisions. Submissions are free. Visit ProjectYellowLight.com to learn more about the Project Yellow Light Scholarship and enter the competition.