The votes from our Elite Eight are in, and the Final Four of March ADness have been chosen. Cast your votes for your favorite contenders by tweeting with #MarchADness or commenting on our Facebook page.
“Think You Know,” developed by mcgarrybowen for the Teaching campaign sponsored by Teach.org, aims to inspire the next generation of teachers by redefining teaching as a top career choice for our nation’s most talented students. The campaign disrupts current perceptions of teaching and showcases the evolution and elevated stature of the teaching career.
The Shelter Pet Adoption campaign, sponsored by the Humane Society of the United States and Maddie’s Fund, features “aww” inducing creative by FCB Chicago. The PSAs encourage potential pet owners to adopt from shelters and rescue groups by explaining that, “The only way to find out how amazing shelter pets really are is to meet one.”
In 2011, Americans generated approximately 250 million tons of trash and recycled and composted 87 million tons of this material, equivalent to a 34.7% recycling rate. This PSA, sponsored by Keep America Beautiful and created by Pereira & O’Dell, shows consumers that their recyclable materials want to be something more, and promotes recycling as a way to give garbage another life.
Created by FCB LA, Smokey Bear is the center of the longest-running PSA campaign in U.S. history. This campaign shows the iconic Smokey Bear surprising people with bear hugs for exhibiting good fire prevention behaviors. The hashtag #SmokeyBearHug encourages viewers to spread Smokey’s message.