In today’s world of ever-changing technological advances, how can you tell the difference between what developments are sustainable and when to pass on the hottest new trend?
The recent application movement has been one that the non-profit world has been hesitant to invest in. The price tag alone is enough to send any non-profit heading for the hills, or at least heading towards more traditional (see: cheap) media. Despite the prevalence of apps on the internet and mobile phones, questions still linger as to how valuable they are for a non-profit.
It’s not advisable to develop an app simply to spread information that you have available on your website. If this is the goal, developing a WAP site (a version of your website that is optimized for mobile phones) is usually your best bet. The most successful applications are the ones that have a practical use.
The following notable non-profit apps allow you to take their issue to the streets, both literally and figuratively. They also happen to be my favorites:
Ever wonder if what you’re buying is a socially conscious product, but don’t feel like taking the time to research the entire product line development from start to finish? GoodGuide is the app for you—you can scan products and get instant information on their level of social consciousness.
Want to know where socially responsible vendors are located near you? Download FindGreen and get the insider info—you can contribute your great finds too!
Remember sitting in your 400 person college lecture playing on www.freerice.com and telling yourself you didn’t have to feel bad about not listening to the professor because you were donating to the hungry? No? Just me…anyways. MobileRice hones your vocab skills while donating grains of rice for each of your correct answers—getting smarter AND helping to save the world, what more could you ask for?
These three apps have found a way to make their causes relevant to mobile phone users in a number of different ways. If your app idea can pass that test, then it’s certainly worth looking into the investment. We’ve all seen how quickly a great app can spread, I’ll send you the full stats right after I finish this next level of “Angry Birds”.