Great Summer Marketing Reads for Nonprofiteers

Sarah is a contributing guest blogger from Big Duck.

As the founder and principal of Big Duck, a communications firm that works exclusively with nonprofits, I spend a lot of time working with programs, fundraising, and advocacy staff. The people I work with are incredible: through their work they save lives, protect the environment, change opinions, and move [...]

Best Practices on Social Media: What GSA Can Do For You

If you’re like me, you’re sort of familiar with GSA.  Aren’t they the Federal agency that manages procurement dollars and billions in federal assets (government-owned buildings, etc)?  But did you know they’ve set up a program to help Federal agencies navigate the ever-evolving world of new media? 

It’s called the Center for New Media & Citizen [...]

Launching a Successful Blog, Part I

GLSEN's blog can be found at: http://blog.glsen.org/

Jenni is a contributing  guest blogger from Bastille Marketing.

As a digital strategist, I often hear, “We want to start a blog, can you help us?”  And, I think, “Terrific!  Now the hard work begins.”  So often organizations commit to a blog, and then jump in blindly without having a [...]