Welcome to AdLibbing, the Ad Council’s blog on all things social marketing. Whether you’re a nonprofit, Federal government department/agency or you’re just interested in social marketing, here you will find ideas, tips and tools on how to more effectively communicate your message.

Our dedicated staff will offer their hands-on expertise from social media best practices, research & evaluation insights, how to build strong relationships with the media, cutting edge fundraising and cause marketing practices—we will cover it all!

We know that AdLibbing will serve as a valuable resource for you. We welcome your insights –join in the dialogue by commenting on our blog posts!

We also encourage you to follow us on Twitter, Facebook and YouTube!

Regular Contributors